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Getting research news out: connecting with the press and DIY communication – Kate McAlpine

Date: Thu. August 28th, 2014, 4:15 pm-5:15 pm
Location: Rockefeller 301

Although fewer daily papers keep reporters on the science beat, science reporting is still thriving online, from large news organizations to popular science magazines to news stories from scientific institutions. I’ll tell you about what I have observed as a reporter and de facto press officer about getting research stories into these outlets. However, the web also allows researchers and science communicators to speak directly to the public. My personal favorite method is the rap video, so you will hear about a few of those, but many researchers write blogs, discuss science on social media, or participate in online outreach events. I’ll also talk a bit about these more direct ways to engage the public.

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